NYX This Is Milky Gloss Milkshakes Review! This gloss retails for $8.50 dollars. Described on their website as a creamy, ultra-glassy milkshake shine in 12 shades and flavors! A single swipe delivers a buildable splash of milky color with a sweet mmm milkshake taste and fragrance. Infused with dairy-free vegan milk for 12 hours of quenching hydration.